Work with The Getaway Guide: Information for Brands & PR

Discover how you can promote your brand to thousands of readers every month here at The Getaway Guide.

The Getaway Guide is a UK and Europe travel blog, updated regularly with fresh, relevant content. The website has a growing readership and social media presence across most major streams.

I can promote and maximise your brand’s exposure to my audience, both here on the blog and on social media. I pride myself on producing high quality blog posts, delivering key messages in an entertaining and informative way.

For more information, please email me or use the Contact form to discuss your requirements.

About Sally Akins

I live in Shropshire, I’m a keen traveller and a freelance copywriter. In fact, I’ve been writing on the internet since 2002.

And now I am sharing my love of travel here on this blog.

What I can do for your brand

Whether you are promoting a destination, an exciting new venue or the new menu at a restaurant, I can put your brand in front of thousands of readers each month.

My writing will help to place your brand at the forefront of my readers’ minds, and all posts are SEO optimised and shared across social media.


Working with Sally was an absolute pleasure. She went above and beyond with the content she created and I wouldn’t hesitate to work with Sally again.  Everything ran smoothly, all work was delivered on time and to a high standard… She’s a testament to how influencer and business collaborations should run.

– Lucinda Hurst, Brilliant Social Media (National Holidays campaign)

We sent Sally off on a 5-day trip around Scotland and from planning, through the trip and to delivery of her content she was brilliant to work with. She’s professional, a good communicator and delivered a really solid piece of work for us. Working with someone like Sally makes my job 100 times easier. 

– Lynsey McCarthy, D8 (ScotRail campaign)

Sally was a delight to collaborate with, she produced high quality imagery, brand-friendly video and great written content within a tight timeframe and was super easy to communicate with. A real pleasure and we’d definitely work with her again in the future!

– Faith Blumberger, ThreePipe (Benecol campaign)

I’ve worked with Sally on a few travel campaigns and would recommend her to other agencies and brands. She’s always happy to follow a brief, her posts are well written and she’s very professional. She’s previously met all deadlines (even the tight ones) and is a pleasure to work with! 

– Tara, Digital Visitor

Ways to Work with The Getaway Guide

We can offer you several ways to promote your brand including press trips, reviews, sponsored posts, competitions and advertising.

Press Trips

My readers love exploring new destinations and learning more about familiar places. Sharing my personal experience through a press trip will help to increase awareness of your brand in a way that really connects with potential visitors.

When I visit your destination on a press trip, I will promote my visit on social media both before and during the trip.

Once I return home, I will then write unique, high quality reviews with plenty of attractive photographs. These posts will be also promoted on social media and will form part of my ongoing social media promotion campaign.

A National Holidays coach

Click here to see coverage from a sample press trip.

The benefits to you:

  • Long lasting results – the posts will remain on the site permanently.
  • Boost brand awareness – my readers will think of your brand when they are planning their next trip or purchase.
  • Improved search engine results – I use SEO techniques to help boost search engine rankings
  • A specific audience – my readership is primarily women from the UK, US and Europe aged 35+

A number of packages are available, and we can discuss tailoring these to meet your brand and budgetary requirements. If required, I am also able to provide content for you to include in your own website or blog – please get in touch to request details.

Product, Event and Service reviews

I can promote your event or service here on The Getaway Guide. Click here to see a hotel review and here for an event review, I am also available for restaurant reviews.

The benefits to you:

  • Increased visibility and awareness of your brand – put your brand name in front of thousands of new customers
  • Long lasting results – so your brand will benefit from this for years to come.
  • Improved search engine rankings – through high quality, SEO optimised blog posts.

Please note that products are received for consideration only, and are not guaranteed to be reviewed on this website. I may feature products in individual posts and/or round-up posts, or on social media only.

If you would like to ensure guaranteed coverage for your brand, then please get in touch to discuss my Sponsored Post fees.

Video Promotion

I can promote your product, event or service in video either on YouTube, here on or on your own website.

Video is a much more immediate way to grab your ideal customer’s attention. And as YouTube is one of the world’s biggest search engines, it’s a fantastic place to promote your brand.

Click here to see an example of video promotion.

The benefits to you:

  • Increased visibility and awareness of your brand – put your brand name in front of thousands of new customers
  • Long lasting results – videos on YouTube continue to get viewed for years after they are originally posted.
  • Improved search engine rankings – as YouTube is owned by Google, videos tend to rank well in Google as well.

Video can be used for product and event reviews, to show off your hotel or apartment, or bring your destination right to your ideal customer’s attention.

If you would like to ensure video coverage for your brand, then please get in touch to discuss my Video Promotion fees.

I can promote your brand through inclusion in a sponsored post. This may be an article directly about your brand, or alternatively I can include your brand in a post on a relevant subject. The post will then be promoted across social media.

Click here to see an example of a sponsored post.

The benefits to you:

  • Increased brand awareness.
  • Improvement in search engine rankings, even with no-follow links.

I am not currently accepting paid or unpaid guest posts on


I can run a giveaway here on that will promote your brand to my readers. I use Rafflecopter to run all giveaways, ensuring a fair competition for my readers.

The competition can be tailored to match your brand’s goals. This may be drive more traffic to your website, or add followers to your social media. Whatever your aims, I can help you to achieve them. All competitions are promoted across social media, on popular competition websites and here on the blog.

Click here to see an example of a competition.

The benefits to you:

  • Exposure and increased brand awareness – reach thousands of new customers
  • More email subscribers and social media followers
  • Increased search engine results as social media interaction is one of the ways to improve your rankings.


You can advertise on my home page, sidebar, and on certain pages. Adverts may also appear within a specific post, I will clearly mark this as an advertisement.

The benefits to you:

  • Increased exposure and brand awareness – your advert can potentially reach thousands of readers each month.
  • Generation of traffic to your site

I also participate in some affiliate marketing here on The Getaway Guide. If you would like to discuss your brand’s affiliate scheme, please get in touch.

Previous Collaborations

Some of the brands that have been featured on The Getaway Guide include:

Get in touch

For more information, please use the Contact form to request a media kit or arrange a call to discuss your specific requirements.

I look forward to hearing from you!